Marketing Strategy and Planning Ensure successful market introductions or increase existing market share with aggressive product positioning and flawless execution.Marketing Communications Strategy and Execution Heighten customer and channel attention with the development and implementation of persuasive messages and integrated communications deliverables.Industry Analyst and Media Outreach Increase international exposure through focused agendas with key industry media and analysts and targeted placement of corporate/product editorialsMarketing Writing and Content Management Increase awareness and preference with compelling marketing materials that promote differentiating benefits and value.Lead Generation Campaigns Execute turn-key marketing campaigns that encompass new and traditional promotional avenues to generate quality leadsMarketing Processes and Tools Strengthen marketing prowess with proven best practices, processes and tools. |
Go-to-Market Program Management Bring new solutions to market with the comprehensive coordination of marketing, sales and channels for maximum impact on leads generated from the target audience.Alliance and Partner Marketing Align with other companies to attract joint customers with integrated marketing and sales programs.Sales and Channel Development Empower sales and channel representatives with the skills and knowledge to engage customers and close deals. |
|